Overcoming the weight of process debt
Insurers are under pressure to accelerate growth and innovation, streamline operations and provide faster, more reliable services to policyholders. However, they are often constrained by complex and highly manual, outdated processes and workflows. This leads to wasted time, money and productivity.
HFS Research estimates the insurance industry is burdened by $66 billion in process debt, which is the buildup of outdated, overly complex, or inefficient workflows and practices that made sense at one point but no longer align with current goals or realities.
The key to overcoming process debt is to identify and address its root causes. This requires a thorough assessment of current workflows and practices, followed by targeted interventions to streamline and simplify processes. Then, businesses can recapture lost productivity, reduce waste, and ultimately achieve their goals more effectively.
For example, new technologies like smart workflow systems and persona-based portals help connect different front, middle and backend tasks (like customer service, policy administration and billing/collections) so that they can be completed automatically. This allows a company’s external users (e.g., customers and producers) to do front-office work on a self-service basis, freeing up internal staff to focus on more complex middle and back-office tasks. As a result, insurance companies can offer more modern, efficient and personalized experiences for their customers.